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June 23, 2017 in Advertising, General

Be Committed to Marketing

Economic trends are cyclical and ever-changing. Business sales increase and decrease with changes in the market, industry and a wide variety of other factors. There will be ups and there…

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June 22, 2017 in General

Are you Overmarketing?

Recently, a prospect used the word “overmarketing” in a new business call when describing what one of their marketing challenges was.  I hadn’t thought about overmarketing for a while, and…

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May 24, 2017 in Digital Marketing

Converting Information Overload into Action

We operate in a digital world. As marketers, almost everything we do has some form of digital component. People are online now more than ever; at work, at home, on…

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April 19, 2017 in News Releases

Callis Announces Creative Promotions

Callis has recently announced promotions within their creative department. Stephanie Lindberg has been promoted to Art Director and Tim Noland has been named Creative Director. Lindberg graduated from Missouri State... Read More