Today we work in a digital world. As marketers, almost everything we do has some kind of digital component. Operating in a digital world gives us the opportunity to track everything we do through analytics, analyze performance and optimize current and future campaigns based on information.
At Callis, our team of digital professionals are Google Analytics certified. Certifications allow our team to stay sharp and up-to-date with advancements in analytics technology. Our digital team knows how to read and interpret data in analytics and build successful strategies based on information.
Clients love our digital reports because they tell them what they need to know about the performance of their campaigns in an easy-to-read, and easy-to-comprehend format. Our digital reports outline strengths and opportunities and can be used as a road map for the next phases of a marketing program.
We use insights from analytics for everything we do. We utilize information from analytics to drive digital marketing strategies and optimize digital campaigns, making your marketing dollars work more efficiently and effectively.
Analytics Services include:
- A/B Testing
- Campaign Optimization
- Dashboard Development and Management
- Data Analysis
- Opportunity Analysis Reporting
- Website and App Reporting