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When To Use Programmatic Advertising

| Digital Marketing, Programmatic Advertising | No Comments

Have you ever been fishing without any luck? Spent most of your day trying with nothing to show for it? I know I have. After days like that, I always…

Making Sense of Real Time Bidding/RTB

| Advertising, Digital Marketing, Media, Programmatic Advertising | No Comments

Real Time Bidding, also called “Real Time Buying”, or “RTB” is an ad industry buzz phrase that’s been around for a few years now. If you haven’t figured out what…

Making Sense of Programmatic Digital Media

| Advertising, Branding, Digital Marketing, Media, Programmatic Advertising | No Comments

Programmatic digital media is becoming more and more popular among marketers in the outdoor and agriculture industries because of the success many companies have had implementing programmatic digital advertising programs….

Now is a Great Time to Get Started with Behavioral Targeted Programmatic Digital Media

| Advertising, Digital Marketing, Media, Programmatic Advertising | No Comments

At one point or another over the last year, you’ve probably heard the term “Programmatic Media”. Programmatic media uses sophisticated media software to negotiate and buy ads. Real Time Bidding…

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