Getting Started Right

OUTdrive episode 220 with Lilly Garrett

OUTdrive Episode 220 with Lilly Garrett

To truly thrive, startups must prioritize validation over assumptions—driving their success with real data instead of guesswork. Lilly Garrett, a marketing strategist based in London and co-founder of MAXIA Marketing, understands the importance of validating product ideas and establishing strong marketing foundations. Lilly began her entrepreneurial path at 19, working with early-stage companies across various industries from tech to fashion. She offers practical advice for other entrepreneurs, stressing the need for focus and prioritization in marketing efforts.

Whether you’re a budding entrepreneur or an established marketer, tune in to this episode to hear actionable strategies and gain a global perspective on current marketing trends.