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Connecting People through Storytelling

OUTdrive Episode 239 with Kat Lucchesi

Storytelling is at the heart of marketing and communications, whether in business, sports marketing or education. In this episode, we chat with Kat Lucchesi, a professor at the University of Missouri School of Journalism, about her experiences in collegiate athletics, digital media and teaching the next generation of communicators. Tune in for valuable lessons on branding, audience connection and the evolution of social media.

Empowering Rural Brands

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Marketing Insights & Trends

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