We’ve all heard the phrase “first impressions are the most important,” and it’s true. A company’s logo design serves as the first impression of your brand to a potential customer, so you want that first impression to be a good one.
In a split second, a company’s logo says who that company is and what they stand for. It tells their story and is a representation of their brand personality. How do you say all of that with a simple logo design? It’s a challenge, but one we thrive on. At Callis, our custom logo design services use a proven process to strategically represent brands, and serve as a foundation for their marketing initiatives.
How powerful is your logo design? Does is clearly represent your brand? Is it consistent with your perceived image? Are you proud of your logo? Do you wear it with pride? If not, maybe it’s time for a new professional logo design, or maybe a refresh. A new, on-point logo can improve your top of mind awareness and result in the ultimate goal of brand recognition.