Marketing to Rural America comes naturally.

At Callis, we live, work and play in Missouri, surrounded by thousands of acres of America’s heartland. Through our life and business experiences, we have a deep understanding of Rural America, and we know how to communicate with this important and growing market.

Rural America is who we are. It’s where we choose to be and it’s a place we love, but it’s more than just a place. It’s a mindset and a way of life and it’s different than any other place in the world.

In Rural America, we’re grateful for our farmers and ranchers. We stand by our military, our law enforcement and our patriots. We support our teachers, our healthcare workers, and our construction laborers. We track with our hunters, cast with our fishermen, and ride the country roads with our neighbors who also love the great outdoors. We believe in all the hardworking folks and families that make our country great.

You see, you don’t have to live in a big city to have big ideas that get big results. If you market to Rural America with your products and services, and are interested in partnering with a talented team of marketing professionals who knows the Rural American lifestyle inside and out, let’s talk. We’ll show you Midwest value(s).


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2020 Super Bowl Ads

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How about those Chiefs!!! Super Bowl LIV was very special for Missouri. Our Kansas City Chiefs made an amazing comeback to beat the San Francisco 49ers and bring the Lombardi…

Callis and Missouri State Fair Recognized with Multiple National Awards for 2019 Campaign

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SEDALIA, MO – Callis and the Missouri State Fair were recently recognized with multiple national marketing and design awards. Callis and the Missouri State Fair were awarded the prestigious “Best Marketing…

You Never Know

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When writing this, I’m in between a trade show and a plane ride home and wanting to share a nugget dug out of my last couple of days’ experiences. My…

Great Scott! Back to the Future with Scenario Planning

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The creators of the Back to the Future trilogy were on to something. At the risk of dating myself, the first installment of the three-part movie series debuted the year…