Marketing to Rural America comes naturally.

At Callis, we live, work and play in Missouri, surrounded by thousands of acres of America’s heartland. Through our life and business experiences, we have a deep understanding of Rural America, and we know how to communicate with this important and growing market.

Rural America is who we are. It’s where we choose to be and it’s a place we love, but it’s more than just a place. It’s a mindset and a way of life and it’s different than any other place in the world.

In Rural America, we’re grateful for our farmers and ranchers. We stand by our military, our law enforcement and our patriots. We support our teachers, our healthcare workers, and our construction laborers. We track with our hunters, cast with our fishermen, and ride the country roads with our neighbors who also love the great outdoors. We believe in all the hardworking folks and families that make our country great.

You see, you don’t have to live in a big city to have big ideas that get big results. If you market to Rural America with your products and services, and are interested in partnering with a talented team of marketing professionals who knows the Rural American lifestyle inside and out, let’s talk. We’ll show you Midwest value(s).


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Rural America Market Research | Applying Insights in Digital Marketing and Social Media

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At Callis, we’re proponents of research. For over 30 years, we’ve used research to build out and execute strategic marketing programs that deliver results for our clients, helping them build…

Getting to Know the Rural America Mindset and Why it’s Important

| General, Rural America | No Comments

Rural America is more than just a place. It’s bigger than the Midwest and larger than the vast geography between our Nation’s coasts. Rural America is a mindset and a…

Why Rural America Includes Urban Areas

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Approximately one fifth of our Nation’s population lives in what’s commonly considered rural America. Some of these people making up this portion of our country live in rural areas and…

Callis Adds Experienced Marketer to Team

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SEDALIA, MO – Callis is pleased to announce that Dana Kelchner has joined its strategic marketing team as an Account Supervisor. Kelchner has nearly 20 years of marketing and communications…